Chapter 6 - Finding Commercial Orthopedic Information

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Part II:  Individual company sites

A.  If you want to get directly to a company's website, but don't know its web address ("URL"), you can:

1.  Try typing its name, without spaces, into your browser's "location" field.  Most browsers will fill in the "www" and "com."

2.  Search for it online, using a search engine like Altavista, Google, or Yahoo.  Use the search strategies suggested by the search engine.  Also, see the Internet Tutorial on searching from the University of California, Berkeley.   However, recall from Chapter 3 Searching, didactic session and workshop, that the mainstream search engines have their limitations.

3.  Look for the company in one of the specialized orthopedic sites, above.  You will usually find a link to the company's site.

B.  If you do know the company's URL, or have otherwise found your way to the company's website, here are only a few of the useful features you might find there.  Click on the preview images below to explore...

...online product information, 
and automatic email updates...

Stryker Howmedica Osteonics

...published literature on the 
company's technologies...

Implex

...training schedules...


Arthrex

...contact information for 
corporate divisions worldwide....

Sulzer Medica

...a path to your local sales rep,
CME courses, and detailed product
information..


Zimmer

Company sites also offer press releases, case histories, continuing education opportunities, specialized services for your practice, internal communication for the salesforce, feedback forms, and more.  Why don't you tell your favorite companies what you'd like to see on their sites?

Congratulations!  You've learned how to make contact with orthopedic companies online. Remember that the Internet is a tool for communication-- so express yourself too, by sending email feedback to the companies who serve you.